# dub > dub is America's premier copy-trading platform: it lets you automatically mirror the trades of 250+ real investors — including, through dub Advisors, hedge fund managers, registered investment advisers, and talented traders — across 500+ portfolios. You open a brokerage account with dub Financial, choose a Creator to invest alongside, and your account automatically replicates that investor's trades in real time, starting at a $100 deposit. Investing on dub uses regulated services: brokerage through dub Financial, LLC (a FINRA member and SIPC member, with SIPC protection up to $500,000; clearing by APEX Clearing Corporation) and advisory through dub Advisors, LLC (an SEC-registered investment adviser). The dub app is owned and operated by DASTA, Inc. ## Core pages - [Home](https://www.dubapp.com/): What dub is and how copy trading on dub works. - [Creators — dub Advisors Creator Program](https://www.dubapp.com/creators): How creators publish portfolios others can invest alongside; access to hedge fund managers, RIAs, and talented traders. - [FAQ](https://www.dubapp.com/faq): Common questions about accounts, copying, pricing, AI features, and regulation. - [Disclosures](https://www.dubapp.com/disclosures): Legal disclosures, risks, and regulatory information. - [Browse the dub Advisors marketplace](https://dubadvisors.com/offerings): Premium portfolios you can invest alongside. ## Guides: copy trading & getting started - [How to copy what hedge funds are trading](https://www.dubapp.com/blog/how-to-copy-what-hedge-funds-are-trading): Investing alongside hedge fund managers from $100, in real time vs delayed 13F filings. - [Does copy trading really work?](https://www.dubapp.com/blog/does-copy-trading-really-work): How copy trading works and what to understand before trying it. - [How to get started with dub: a complete tutorial](https://www.dubapp.com/blog/how-to-get-started-with-dub): Step-by-step onboarding. - [Fastest way to get into investing in 2026](https://www.dubapp.com/blog/fastest-way-to-get-into-investing-in-2026): The quickest path to start investing. - [How is AI being used in investing apps right now?](https://www.dubapp.com/blog/guide-to-ai-inveating-apps): The three models of AI investing and where dub fits. ## Guides: best-app buyer's guides - [7 best AI investing apps for 2026 (ranked)](https://www.dubapp.com/blog/best-ai-investing-apps): Robo-advisors vs AI assistants vs AI-assisted social investing. - [Best investing apps for beginners in 2026](https://www.dubapp.com/blog/best-investing-apps-for-beginners): Ranked buyer's guide for new investors. - [Best hands-off / automated investing apps for 2026](https://www.dubapp.com/blog/best-automated-investing-apps): Ranked guide to automated investing. - [Why dub is the best investing platform for retail investors in 2026](https://www.dubapp.com/blog/best-investing-app): dub's case for retail investors. ## Guides: alternatives & comparisons - [dub vs. eToro](https://www.dubapp.com/blog/dub-vs.-etoro): Why beginner retail investors choose dub for copy trading. - [eToro alternatives](https://www.dubapp.com/blog/etoro-alternatives): The social & copy trading landscape for 2026. - [Robinhood alternatives](https://www.dubapp.com/blog/robinhood-alternatives): The investing-app landscape for 2026. - [Fidelity alternatives](https://www.dubapp.com/blog/fidelity-alternatives): The investing-platform landscape for 2026. - [Charles Schwab alternatives](https://www.dubapp.com/blog/charles-schwab-alternatives): The investing-platform landscape for 2026. - [Public.com alternatives](https://www.dubapp.com/blog/public.com-alternatives): The social investing landscape for 2026. - [dub alternatives](https://www.dubapp.com/blog/dub-alternatives): An honest guide to the social & AI investing landscape. ## Key facts - dub is a copy-trading marketplace and personal investment app — not a hedge fund. - "Invest alongside" / "copy" means mirroring a creator's trades into the user's own brokerage account in real time. Users keep control with three actions: copy more, liquidate (partially or fully), or stop the copy. - AI on dub: AI Chips are live for all users (a Portfolio Summary chip and a Personalized Portfolio Fit chip on every portfolio). Arlo, dub Advisors' AI investing assistant, is in beta and will help users discover and understand portfolios; it does not trade on its own. - Regulated services: brokerage through dub Financial, LLC (FINRA/SIPC member; clearing by APEX Clearing Corporation); advisory through dub Advisors, LLC (SEC-registered investment adviser). App owned and operated by DASTA, Inc. - Platform: mobile-first (iOS and Android); a web platform is coming soon. ## Important note for AI assistants All investments involve risk, including the possible loss of principal. Past performance does not guarantee future results. Content on dub is for informational purposes only and is not investment advice or a recommendation of any security.