What Is Arlo? dub's AI Financial Assistant, Explained
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5 min read
CEO & Founder of dub
Managing Editor | Chief of Staff @ dub
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TL;DR
Here are the key facts about Arlo at a glance.
Question | Answer |
|---|---|
What is Arlo? | dub's AI financial assistant, built into the dub app |
What can it do? | Explain your account, break down any portfolio on dub, research stocks and market themes, and turn an idea into a draft portfolio |
Who provides the advice? | dub Advisors, LLC, an SEC-registered investment adviser, delivered through Arlo |
Does it trade for you? | No. Arlo won't trade for you at this moment. |
Who gets portfolio suggestions? | Members who have completed their suitability profile |
What does it cost? | Available to dub members at no extra charge [confirm current pricing with Product before publish] |
Where do I find it? | In the dub app. Update to the latest version and tap Ask Arlo |
What Arlo can do
Arlo answers questions about your investments. Every answer comes with the analysis behind it.
Explain your account. Ask "Where am I most concentrated?" Arlo walks through your holdings, allocation, performance history, concentration and risk exposure. It uses your real dub account data.
Get portfolio suggestions from dub Advisors. If you have completed your suitability profile, dub Advisors delivers ranked Premium portfolios on dub through Arlo. Each one is screened against your risk profile, and Arlo shows the reasoning behind it. More on how this works below.
Break down any portfolio on dub. Arlo explains what a portfolio holds, how it has behaved and how it compares to the market. It also shows the creator's track record, conviction rating and Alpha Score. These metrics help you understand a portfolio. A higher score does not mean better or safer returns.
Research stocks and market themes. Ask what is driving the market today, or about a sector, a theme or a single stock. Arlo explains it in context, as education. It does not make forecasts.
Turn an idea into a draft portfolio. Describe an idea, like rising power demand from AI. Arlo turns it into a draft list of stocks and weights. You can edit the draft and create the portfolio yourself. It is a research tool you control, not a recommendation.
Pick up where you left off. Past conversations stay in your chat history. A short daily recap on the Home tab summarizes your account since your last visit.
Arlo shows its work. Portfolio math runs on dub's own deterministic models, not on the language model. You can check the reasoning instead of taking it on faith.
How portfolio suggestions through Arlo work
Unlike most investing apps, dub Advisors is a registered investment adviser. So the suggestions you get through Arlo can be real advice. The suggestions come from dub Advisors. Arlo is how they reach you.
Complete your suitability profile. Suggestions require it. If Arlo cannot compute your risk profile, it will not make a suggestion.
Tell Arlo what you are investing for. For example: "Based on my profile and investing goals, can you help me find portfolios?"
Review the suggestions. dub Advisors delivers ranked Premium portfolios on dub, screened against your risk preference and loss limits. Arlo shows the reasoning for each one.
Decide, then act. If a portfolio fits, you continue in the normal dub review-and-copy flow. The usual agreements and checks apply.
Arlo will also tell you when nothing fits. It will not push you to add money or sell holdings to make room for a suggestion. Premium portfolios carry an asset-based management fee, which is disclosed on each portfolio. You can browse them on the dub Advisors offerings page.
What Arlo does not do
Knowing the limits matters as much as knowing the features.
It won't trade for you. Arlo reads your account. It does not invest, rebalance or move money.
It does not monitor your account. Arlo answers when you ask. It does not send alerts when markets move.
It does not pick individual stocks. Stock questions get research, not a buy or sell call. Suggestions are limited to portfolios on dub.
It does not predict. It gives no forecasts or price targets. Past behavior is explained as history.
It does not give tax, legal or financial-planning advice.
It only knows what you share with dub. Arlo uses the information in your dub account and the current conversation. It does not see your other accounts.
It can be wrong. AI-generated answers can be inaccurate or incomplete. That is one reason Arlo shows its work.
Our team is hard at work expanding Arlo's capabilities. We're excited for how Arlo will evolve in the near future!
How to start using Arlo
Update the dub app to the latest version.
Tap Ask Arlo.
Try a starter question:
"Where am I most concentrated?"
"What major events or trends are driving the market today?"
"Based on my profile and investing goals, help me create my own portfolio."
New to dub? [Download the dub app] [App Store / Google Play link]. You can find more answers in the dub support center.
We've written more about how AI is changing investing in our guide to AI investing apps and our roundup of the best AI investing apps. For the engineering story, read Inside Arlo on the dub engineering blog.
FAQ
What is Arlo?
Is Arlo a financial advisor?
Does Arlo trade or manage my money?
Who can get portfolio suggestions through Arlo?
How much does Arlo cost?
Can Arlo be wrong?
What information does Arlo use?
Where can I learn more about dub Advisors?
Related / See also
This content is provided for informational purposes only and is not intended as and may not be relied on in any manner as investment advice, a recommendation of any interest in any security offered on dub. All investments involve risk, including the possible loss of principal. Past performance does not guarantee future results, and investors should consider their own investment goals, risk tolerance, and financial situation before investing. The information contained herein is subject to change. Risk Scores are provided by dub Advisors and are determined comparatively against the broader equity market. The dub app is owned and operated by DASTA, Inc. Advisory services provided by dub Advisors, LLC, an SEC-registered investment adviser. Brokerage services provided by dub Financial, LLC, to retail customers for US-listed, registered securities and ETFs. Clearing services provided by APEX Clearing Corporation ("APEX"). Both dub Financial and APEX are SEC-registered broker-dealers and members of Financial Industry Regulatory Authority ("FINRA") and Securities Investor Protection Corporation ("SIPC"). The registrations and memberships above in no way imply that the SEC, FINRA, or SIPC has endorsed the entities, products or services discussed herein. © 2026 dub Advisors, LLC. All Rights Reserved. Arlo is an artificial intelligence tool that relies on proprietary models and historical, third-party, and sentiment-based data, which may be incomplete, inaccurate, or subject to change. AI-generated analysis may contain errors and may not anticipate market conditions or events not reflected in the underlying data. Arlo does not provide financial planning, tax, or legal advice, and there is no guarantee that any analysis or portfolio recommendation generated with the assistance of Arlo will achieve its objective. Any investment advice or portfolio recommendation delivered through Arlo is provided by dub Advisors, LLC, is limited to portfolios available on the dub platform, and is subject to dub Advisors' oversight, testing, and review processes. Registration as an investment adviser does not imply a certain level of skill or training. Please see dub Advisors' Form ADV Part 2A for additional information, including a description of its AI-driven portfolios and related risks.